Hero MotoCorp wedding season on the back of multiple positive indicators, Recommendation : BUY
November 27, 2021
Automobiles
/ Hero MotoCorp
Outlook: Festive season sales declined in the early double digits, impacted by delayed monsoons/harvesting. However, it is hopeful of making a recovery in the upcoming wedding season on the back of multiple positive indicators – such as good monsoons, an improving consumer confidence index, the reopening of the Hospitality sector, and the recent cut in fuel prices. RM cost inflation and price hike: The LEAP-2 savings program led to savings of 320bp YoY, largely on account of saving on RM as well as some other variables.rec Net RM costs were higher by 110bp QoQ, and this needs to be covered. It took price hikes of INR1,200 in Jul’21 and INR1,000–1,200 in Sep’21 (total of INR3,000 since Apr’21). Premiumization: The Premium segment has done well, with its share growing to 6%+ over Oct–Nov'21, driven by new products. It is on track to cross 10% by Mar’22. Exports: It has a much higher target than the current run-rate of 300k units/p.a. It has tied up with a distributor in M...